About Me
More than fourteen years of rich and highly focused industry experience in the information technology sector as a multimedia graphics and web designing professional with seven years of exclusive experience in search engine optimization and search engine marketing with Caba Innovatives, a leading multimedia and specialty design company in New Delhi with core competency in all aspects of on page SEO, off page SEO, Internet marketing, advanced-level keyword research and analytics, (1995-present)
SKILLS INVENTORY
Advanced expertise in the following concentrations
- Google algorithm and algorithm shifts
- SEO friendly web design
- Web interlinking for deep crawling
- Keyword and key phrase research including Long Tail
- Anchor text and SEO captioning
- Meta data development and implementation including alt text labeling
- SEO friendly URL generation
- 508 compliance for SEO
- HTML validation from W3C for SEO and SEO friendly transcoding
- XML site map development
- Search engine submission (manual and auto submit)
- Link building, link baiting and reciprocal link development
- Link management
- Directory submission (free and paid)
- Analytics research and interpretation from Google and HitBox
- Local placement and submission with Google Local and MapQuest
- Article marketing and blog-based SEO
- eNewsletter marketing, e-mail marketing and auto responders
- PAD file submission
- SEO friendly web hosting and DNS records administration
- Video and podcast-based SEO
- PPC, PPA and affiliate marketing programs from AdWords, AdSense, Commission Junction and Click Bank
Software Expertise
- Platforms: Windows Vista, XP, Windows 2000, Mac OS, MSDOS
- Domain management: Domain registration, hosting implementation and server administration, FTP, server configuration and management, server security and DNS record administration
- Graphics design and animation: Adobe PhotoShop, 3D Studio Max Adobe InDesign and PageMaker
- Video and Post Production: Matrox, FCP, Pinnacle
- Web Designing: Dream weaver, FrontPage
- Open Source: Joomla, Basic PHP and Open Source
- SEO tools: Over two dozen SEO and SEM tools
HOBBIES AND INTERESTS
- IT trends, current affairs and reading current periodicals
- Listening to music, swimming and traveling